Storm’s new Arashi Cover Pop – Big Mouth, Big Action

Popper’s are one genre of baits that don’t really get the kudos that they deserve.

These seemingly simple, chugging, blooping, walking, spitting, rattling baitfish imitators have caught fish for decades.

The trick for any new bait in this category is how to differentiate itself from the long list available to anglers in a way that will get you to try them.

The new Storm Arashi Cover Pop took on this challenge with specific performance characteristics in mind for their final production design.

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